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Car Rental
On what percentage of trips do you rent a car?
MEAN     52%    62%

Please rate each item in importance from 1 - 5 (5 is very important ... 1 is unimportant) when selecting your rental company.
Instant rental/return
service
    4.1    4.3
Previous experience with
company
    4.0    4.3
Price     3.9    3.6
Corporate travel policy     2.9    2.5
Membership in preferred
frequent flyer program
    2.9    3.3
On-Airport location     2.9    4.3
Valet-style returns     2.7    2.2
Frequent renter program     2.2    2.7
In-car navigation aids     1.9    1.5
Availability of cellular
phone rental
    1.5    1.3

What type of rental rate do you usually pay?
Corporate contract rate     47%    76%
Government contract rate     29%      3%
Standard daily/weekly
rate
    21%    15%
Other       3%      6%

What type of car do you most frequently rent?
Midsize/standard car     59%    58%
Full-size/luxury     33%    34%
Subcompact/compact       7%      7%
Sport utility vehicle/4WD       1%      0%
Station wagon/mini van       1%      0%

 
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